Category: Marketing
Is it ok to work with two different marking companies?
If you own your own business or are in charge of sorting out the marketing then you need to choose carefully who you are going to work with. It may be that you already work with one company that created your website for you but there may come a time when you need to also…
Have you come up with a plan for your marketing for 2021?
This year has been a very strange one for businesses all over the world. It may have been that your business has already struggled to keep afloat and marketing has and still does play a pivotal role in this. Often marketing plans are done months in advance as with certain times of the year such…
Take the time to assess your marketing strategy
Most businesses are facing an unprecedented fall in sales and demand due to the current pandemic crisis and some business owners might be wondering about the value of marketing at present however this might just be the time to reflect on the success of previous marketing strategies and to plan new strategies going forward. Having…
Why is video advertising a great way to market your business?
Over the last few decades more and more forms of marketing have started to be used by businesses. Historically, offline marketing such as leaflet dropping, networking and cold calling was the most popular forms of marketing but as the use of the internet has increased more and more businesses are turning to online marketing. If…
How successful is your website at attracting your target clients?
The first point to be clear on is to identify who your target clients are. The definition is a group of people who are considered to be specifically interested in your products and services and as such are the people who you want to find your website amongst the multitude of websites online but how…