How to create a brand

A brand is not a business or a logo etc it is something that a business creates and encompasses their marketing, ethos, products and services. Many manufactures have built up recognisable brands. If you look at McDonalds, everyone knows their logo and the ethos behind the company. They recognise the…

Is your business ready for the next steps?

Many businesses in the UK are preparing to open again as the national lockdown starts to lift. It may be that your business has been closed for several months or that you have had to adapt to a new way of trading. As you prepare to re-open or expand your…

Best ways to make your brand stand out from the crowd

The whole idea of developing your brand can be complex and many business owners are not sure what to focus on first and what to do to make their brand stand out. The result of this is that sometimes their particular products and the services they offer are never found…

How to make money off a directory website

Directory websites can work really well, but often they take a fair amount of setting up and upfront costs before you can make any money off them. You first need to decide what area you are going to go in to for your directory. For example, are you going to…