Many of us use social media sites in our day to day life whether for business or pleasure. When trying to build your brand online, social media is a great way to start and can literally grow your brand reach overnight. Below I have devised some tips on how you can use social media to assist you and your company and gain a wider audience:

1)      Send out useful and interesting information – When sending out information on social media sites, be sure to only send out interesting information. If p0eople find your posts exciting or appealing, then they are more likely to share it with others. This will mean that then amount of people that you can reach will potentially increase.

2)      Make contact with key Social Media influencers – Each industry has a select amount of people or companies that are particularly well known in the social media world. Do some research and try and establish who they are in your industry. Then make contact with them and explain a bit about what you do and who you are, you may be able to offer them a test or sample of a product or service that you offer. These are great ways to promote your brand as you will often find if you make the effort to speak to these influencers, they in turn will send out information regarding your company.