How to find the right keywords and phrases to target

When looking at online marketing – keywords and phrases are essential. There is no point in investing time and money in marketing if you do not have any keywords or do not have the correct ones. The keywords are defined by what people are likely to type in to the…

Marketing via social media – how to manage your time

Social media is a great marketing tool and can be extremely powerful if used in the correct way. You may use social media for your own personal use and sometimes people start off marketing their business through their personal account but very quickly realise that it is better to keep…

How to get your business found locally online

If you have a business that have products or services to offer to local people then you want to to ensure that you r business is found easily online within your local area. There are a number of avenues you can explore when it comes to online marketing and some…

How to create a brand

A brand is not a business or a logo etc it is something that a business creates and encompasses their marketing, ethos, products and services. Many manufactures have built up recognisable brands. If you look at McDonalds, everyone knows their logo and the ethos behind the company. They recognise the…